Adapting to the Deliberate Shopper

The lifeblood of retail has historically been the voracious appetite of consumers that viewed the shopping experience as an…

A Place for Everything & Everything in its Place

For as long as I can remember retailers have made huge assumptions about the shoppers that frequent their stores.…

Retail Strategy Matters

Mark Heckman Consulting…. Profitably Connecting Retailers and Their Brand Partners to a Changing Shopper in a Unsettled Marketplace OUR PURPOSE MHC provides retailers and their brand and technology partners a new approach to in-store shopper engagement based in both consumer behavior and operational practicality. OUR VIEW ON THE SHOPPER Shoppers are in the midst of…